I’ve always wondered why brick and mortar giants like Best Buy and Circuit City had such a hard time succeeding in eCommerce. My conclusion is it takes a completely different mindset to succeed with a brick and mortar store versus on the Web. Much to Best Buy’s credit they have tried their best to play catchup over the last few years. As part of this process, they’ve adopted affiliate marketing. Unfortunately, for the affiliate, Best Buy has one of the most confusing affiliate programs I’ve seen. They have over 25 different payment schedules for different categories! This is absurd.
Best Buy Affiliate Program Alternative
I manage the affiliate program for Living Direct / Compact Appliance. We offer a simple and fair affiliate program that pays better than Best Buy. If you join our in-house affiliate program, you will earn 7% commissions on all sales. The tracking window for the Living Direct affiliate program is 60 days compared to 7 days with Best Buy. This means you can earn commissions from a visitor who clicks your link for up to 60 days.
Living Direct specializes on smaller appliances. These appliances are perfect for people looking to live a greener life with a smaller footprint. Many of our products are customers live in small houses, urban areas, and RV’s.
Another focus is on appliances that increase fun. These appliances include wine & beverage refrigerators along with kegerators. This product mix allows affiliates to write about our products with a sense of humor.
In addition to selling appliances, Living Direct is the manufacture of the EdgeStar and Koldfront line of appliances. Despite being a relatively small company, we have hundreds of years of combined product expertise. We welcome feedback to help us design products to better serve customers. It will be much harder to have your voice heard at a company the size of Best Buy.
You Contribution Matters
If you help Best Buy generate revenue, it is still a mere pittance in their ecosystem. If you help Living Direct grow, you will be a valuable partner, helping an innovative company reach new markets and establish a brand. We will be grateful for the role, you play in our mutual growth.